DIGITAL MARKETING EXCELLENCE FOR 2017 AND BEYOND
In today's Digital marketplace, it's becoming harder and harder to stand out from the crowd. Here we outline six essential elements of a Digital Marketing Plan that will serve you well this year.
WHAT 'S IN IT FOR YOU?
A Digital Marketing Strategy will give you a foundation for all the key online marketing activities that you need to undertake in order to make your business successful in the Digital Age.
An effective digital marketing plan can help you convert your suspects and prospects into a greater number of customers and a better quality customer, all of which will have a very positive effect on your bottom line.
Direction & Focus
Creating a written strategy forces companies to tackle these crucial questions, as well as formulating a powerful online value proposition, narrowly define the target audience and carefully consider all the other building blocks for an effective digital program.
Know Your Prospects & Customers
If you are not implementing an effective strategy, collecting data, and monitoring your prospects behaviour on your website and on social media, how can you be confident that you know exactly what they want and what they are responding to? A Digital Marketing Strategy will help you put in place certain methodologies which will help you discover more about your prospects and your ideal market.
The beauty of digital marketing is that you will be able extract data from your efforts. Every action taken online has the potential to be tracked and measured, and what to measure is directly related to the purpose and scope of the business objective that is identified during the planning stage. Measurement helps you in the long run so that you can be a step ahead of the curve,
Over 2 million Irish people use Facebook every single day. More than 750,000 Irish people are logging on to Twitter everyday. These are statistics that your business cannot afford to ignore. If you haven't got a strategy in place, or worse, if you are ignoring the power of digital marketing, then you are missing out on a large proportion of the market share for your industry.
Value For Money
The availability of internet resources to develop a cutting edge marketing strategy levels the field for all businesses. Previously, marketing was costly which led to large businesses taking advantage of the market and locking the small and medium sized businesses out. Smaller businesses can now compete for customers and thus market their businesses to the right people.
Small Business Digital Marketing Strategy
Although a relatively new phenomenon, Digital Marketing is rapidly turning into a vital part of the modern marketing mix. Nowadays, managing a flexible presence on each of the "BIG THREE" (Facebook, Twitter and Google +), has become a MUST for any marketer striving to bring his or her business up to speed. What better proof than 665 million daily active users on Facebook and over 500 million registered accounts on Twitter.
WHAT DO YOU GET?
Whether you’re venturing into online marketing for the first time or have dabbled here and there, a high impact digital marketing plan can have a positive impact on your bottom line ROI. Some of what you can get with an Alta Ireland Plan includes:
We can develop or upgrade a website for you which is both attractive and easy to use on smartphones, tablets, laptops and desktops.
You may already have a list of suspects and prospects. If not, we can help you generate one that meets your needs.
We can design and host stand-alone website landing pages for you which are attractive, effective and great value.
We can help you engage with your suspects, prospects and customers through email campaigns and social media campaigns.
Sending out regular emailshots presents more opportunities for your business and drives a better return on investment.
Calls To Action
We can help you develop attractive and effective calls to action on your landing pages which your prospects and customers will respond to.
All of the features of a Digital Marketing Strategy translate into great benefits for your company
Smartphone and tablet users will find your website so easy to use because it's mobile friendly
Social Media Presence
You get genuine engagement with your prospects and customers through online social channels such as Facebook and Twitter?
We can help you convert suspects into prospects and prospects into customers through a strategy tailored specifically for your business.
We include standard Google Analytics code in your landing pages, so you get access to the full breadth of Google Analytics.
What Our Clients Are Saying About Us
Meet our happy clients and find why we are the preferred choice.
"I really appreciate how responsive, helpful and supportive you have been throughout – it has been such a good experience working with you! I’ll be sure to recommend you to others.”Mary S. Solicitor
"It has been a pleasure to work with Alta Ireland. They have creative solutions and excellent ideas on how to drive traffic to my web site while increasing our social media presence."Alan S. CEO
"My experiences with Alta Ireland have been positive throughout. They respond quickly to my questions and requests for support, and have done a great job with our website.”Mark F. Business Owner
Ready to Get Started?
Want to hire the best people around to design, develop, and turn your project into reality? Well look no further! Take your business to the next level.
Get In Touch
Where we are
19C Rosemount Business Park
Office: (01) 886 4048
Mobile: (087) 222 8201